Prioritize YouTube and Instagram, with selective TikTok. Pew shows 83% of U.S. adults use YouTube and 47% use Instagram; TikTok has grown to one‑third of adults. Meet candidates where they already post and consume.
Prioritize YouTube and Instagram, with selective TikTok. Pew shows 83% of U.S. adults use YouTube and 47% use Instagram; TikTok has grown to one‑third of adults. Meet candidates where they already post and consume.