I Simplified Our Social Media Links (and You Should Too!)

Tired of sharing long, messy social media URLs? Discover how branded URL forwarding can simplify your links, boost your brand, and make your online presence more professional. With clean, memorable shortcuts like easy.realty/youtube, you’ll never fumble for a link again. Learn how this simple trick can streamline your digital strategy...

Real Estate TikTok Is Broken—Here’s Why

Real estate TikTok has taken a sharp turn. Instead of attracting buyers, agents are now creating content to recruit other agents—often at the expense of clients. From MLM-style brokerages to viral skits mocking homebuyers, this post explores how the platform is shifting and what brokerages need to do to protect...