How We Grow Brokerages Fast: Inside MNKY Agency’s Recruiting Engine

Executive Summary

At MNKY Agency, we’ve cracked the code on real estate agent recruitment. In just nine months, we helped Easy Realty hire 170 agents. Without monthly tech fees, without friction, and with retention strategies that triple agent productivity. Here’s how we do it.

Key Takeaways

  • 170 agents hired in 9 months for one brokerage.
  • Seamless onboarding in under 30 minutes.
  • 78,000+ landing pages driving organic traffic.
  • Proprietary tech (Easy Desk) eliminates monthly fees.
  • Retention-focused approach increases agent transactions 3x.

Frequently Asked Questions

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Yes. MNKY Agency provides broker-certified courses on topics like probate real estate and foreclosure strategies to keep agents engaged and productive.

Yes. MNKY Agency works with 100 percent commission brokerages, flat-fee models, boutique firms, and team-based organizations.

.Schedule a free recruitment consultation with MNKY Agency and learn how we can help scale your brokerage.

MNKY Agency uses a combination of SEO-driven landing pages, AI-powered automation, and frictionless onboarding. Our campaigns target high-intent keywords and leverage more than 78,000 landing pages to dominate search results.

We use hyperlocal SEO, AI-generated content, and optimized landing pages. MNKY Agency ranks for competitive keywords like “Best 100 percent commission real estate broker in Florida.”

Agents can be fully onboarded and ready to work in about 30 minutes after signing up.

Easy Desk is a custom-built platform we built for one of our real estate agent recruiting partner brokerages, Easy Realty. It is an all-in-one solution that replaces several paid tech subscriptions. It includes AI-powered document scanning and signatures, meeting tools with recording and transcription, link-in-bio for social media, and mortgage integration with automated calendars.

MNKY Agency operates on a commission-only model. We only earn when your brokerage earns. There are no monthly fees and no upfront risk.

AI powers content generation, search optimization, document processing, and onboarding workflows to make recruiting faster and more efficient.

Retention drives profitability. If an agent goes from two transactions a year to six, everyone wins. MNKY Agency provides education, community, and tools to keep agents engaged and productive.

Inside MNKY Agency’s Real Estate Recruitment Engine

Recruiting at Scale: How We Hired 170 Agents in 9 Months

Since February, we’ve hired 170 agents for Easy Realty, an independent 100% commission brokerage in Orlando Florida. Today alone, five new agents joined. This isn’t luck. It’s a flawless system.

The Agent Lifecycle

One recent hire found the brokerage via Google search at 11:13 AM. She downloaded a brochure, signed up at 11:14, and had her license activated by 11:45. That’s onboarding done right.

SEO Power: 78,121 Landing Pages

We dominate search results for high-intent keywords like:

  • Best 100% commission real estate broker in Aberdeen, Florida (#1 ranking)
  • Non-NAR brokerage in Palm Beach, Florida (#1 organic result)

Our strategy leverages E-E-A-T (Experience, Expertise, Authority, Trustworthiness) to build credibility and rank.

Retention > Recruitment

Hiring is step one. Keeping agents engaged is the real game-changer. We provide:

  • Knowledge Base: State-specific SOPs and forms.
  • Education: Broker-certified courses like Probate Real Estate.
  • Community: Slack channels for referrals, private listings, and mortgage coordination.

Easy Desk: The Tech That Changes Everything

We built a custom platform for Easy Realty that:

  • Handles document scanning and signatures with AI.
  • Hosts meetings with recording and transcription.
  • Offers link-in-bio tools for social media.
  • Integrates mortgage workflows and automated calendars.

No monthly tech fees. No friction. Just results.

Why It Works

Our interests align with the brokerage. If an agent goes from 2 transactions/year to 6, everyone wins. That’s why retention is our priority.

About MNKY Agency

MNKY Agency is not your typical real estate recruitment and marketing agency. We’re a global leader in real estate agent recruitment and brokerage growth. Our mission is simple: help brokerages scale without friction.

We recruit for all brokerage models, from 100% commission firms to boutique brokerages and team-based organizations. What sets us apart?

  • Performance-Based Partnership: We only earn when you earn. No monthly fees. No risk.
  • Recruiting at Scale: Our campaigns attract 1–3 agents per day for single brokerages and hundreds per day across all clients.
  • Technology Without the Price Tag: We build custom tools like Easy Desk, eliminating costly tech subscriptions while delivering everything agents need: document management, AI-powered workflows, link-in-bio tools, and more.
  • Retention Over Recruitment: Hiring agents is step one. Keeping them engaged is the real game-changer. We provide education, community, and resources that triple agent productivity.

With MNKY Agency, you’re not just hiring a recruiter, you’re gaining a strategic growth partner that understands the future of real estate.

About J. Stuart Hill

J. Stuart Hill, known as Stu Hill, is a 20-year veteran in real estate marketing and real estate recruitment expert. As the CEO of MNKY Agency, Stu has pioneered strategies that redefine how brokerages grow in a digital-first world.

Stu is the creator of AIVSO (AI, Voice, and Search Optimization) and InstantEngage, globally recognized frameworks for dominating search, voice, and AI-driven recruiting. His approach combines behavioral science, cutting-edge technology, and no-fluff execution to deliver results that matter.

Stu’s philosophy is simple:

“Recruitment isn’t about filling seats. It’s about building empires. If we can take an agent from two transactions a year to six, we’ve tripled the income for everyone involved.”

He’s also the voice behind Stu’s Corner, a bold commentary series on real estate marketing and recruitment trends. When Stu speaks, brokerages listen, because his strategies work.

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