Looking to grow your real estate brokerage by attracting top-producing agents? You’re in the right place. This comprehensive FAQ library is designed specifically for real estate brokers who want to recruit, retain, and empower high-performing agents in 2025 and beyond.
We’ve organized the most frequently asked questions into categories that cover every stage of the recruiting journey—from strategy and messaging to technology, compliance, and retention. Whether you’re just starting to scale or refining your recruiting machine, these FAQs will help you stay competitive in today’s AI-driven market.
FAQ Categories
🧲 Recruiting Strategy
How to attract, pitch, and convert top-producing real estate agents.
📈 Scaling Your Brokerage
Best practices for growing your team without losing your culture or control.
🤖 Using MNKY.agency
How MNKY.agency helps brokers recruit agents faster with AI-powered campaigns.
🧠 Agent Psychology & Motivation
Understand what drives agents to switch brokerages—and how to win them over.
💬 Messaging & Outreach
Scripts, timing, and tactics for effective agent communication.
📣 Branding & Marketing
How to position your brokerage as the obvious choice for real estate agents.
🛠️ Tech & Tools
The systems and platforms that support scalable agent recruiting.
🧾 Legal & Compliance
Stay compliant while recruiting agents across markets and states.
🧑🤝🧑 Retention & Culture
Keep your best agents happy, productive, and loyal.
🧭 Strategic Planning
Forecasting, budgeting, and long-term recruiting success.
👋 Agent Onboarding
Creating a fantastic welcome experience for agents joining your brokerage. Yes—we specialize in building onboarding systems that scale. Let’s talk. Use video, screen shares, and digital checklists. Schedule regular Zoom check-ins. Track agent retention, time to first deal, and feedback from new hires. Use video messages, assign mentors, and celebrate small wins. Use a shared checklist, onboarding software, or a simple Google Sheet with due dates and checkboxes. Ideally, 30 to 90 days. The first 30 days should be intensive, with ongoing support through the first quarter. Within the first week. Even if it’s just warm contacts or social media outreach. Absolutely. It protects your brokerage and sets expectations early. Yes. Experienced agents may skip licensing basics but still need to learn your systems, culture, and expectations. Both work. What matters is clarity, consistency, and accessibility. Contact list, tech logins, office policies, training calendar, and a personal note from leadership. A roadmap that outlines what agents should learn, do, and achieve in their first 90 days. Lack of structure. “Figure it out” is not a strategy. Higher retention, faster ramp-up, and stronger culture. It’s one of the best investments you can make.
🔒 Agent Retention
Agent retention is as important as recruiting.
🐵 Using MNKY Agency
Plug-in to the leading real estate recruitment agency and grow your real estate brokerage fast.
Still Have Questions About Recruiting Real Estate Agents?
You’ve just scrolled through the most comprehensive, no-fluff FAQ library on real estate agent recruitment—built specifically for brokers who are serious about growth.
But if you’re still wondering how to actually get agents to say yes, we’ve got you.
At MNKY.agency, we don’t just talk about recruiting—we build AI-powered campaigns that put your brokerage in front of the right agents, at the right time, with the right message. Fast.
👉 Book a free recruiting consultation
👉 Or explore how our recruiting engine works behind the scenes
Still browsing? No problem. Use the table of contents above to jump into the category that fits your next move.
