Why don’t real estate agents answer the phone? Stu Hill exposes the industry’s worst habit and its true costs for clients, agents, and market reputation. Read how his InstantEngage strategy flips the script, making responsiveness the #1 competitive advantage in today’s cutthroat real estate world.
How to Scale Your Real Estate Brokerage Without Burning Out
Scaling your brokerage shouldn’t mean working 80-hour weeks. This guide shows broker-owners how to grow smarter—with systems, automation, and a leadership mindset that protects your time and energy. If you’re ready to scale without the stress, this is your roadmap.
How to Automate Your Agent Onboarding Process
Struggling to retain agents after they sign? This no-fluff guide shows brokers how to automate onboarding from Day 0 to Day 30—using tools like SharePoint, Asana, RO.AM, and HubSpot. Build a system that scales, supports, and actually gets agents producing—without burning out your team.
AIVSO-Ready Recruiting Automation Workflows
Discover how AI, voice search, and SEO are transforming real estate agent recruitment in 2025. This in-depth guide from MNKY.agency CEO Stu Hill breaks down the AIVSO-ready recruiting workflow — a smarter, scalable system for attracting, nurturing, and onboarding agents with precision and personality.
How to Build a Recruiting Flywheel for Your Brokerage
Stop chasing agents one by one. Learn how to build a recruiting flywheel that powers sustainable growth for your brokerage. From attraction to amplification, this guide breaks down the system top brokerages use to scale smarter — not harder.
What to Include in a Real Estate Agent Onboarding Checklist
Struggling to retain new agents? Your onboarding process might be the problem. In this post, Stu Hill breaks down exactly what brokers should include in a real estate agent onboarding checklist—from tech setup and training to culture-building and compliance. Plus, download your free editable onboarding checklist template to streamline your...
Why I Started MNKY.agency
I started MNKY.agency to change how real estate marketing and recruitment works—less outdated methods, more innovation, tech, and trust. By leveraging E-E-A-T principles and AIVSO technology, we’re building smarter, more transparent connections between top talent and real estate businesses. This is about reinventing recruitment for the modern world with creativity,...
Attracting the 10-Deal Agent to Your Brokerage
Discover why recruiting productive agents—those closing 10+ deals a year—is crucial for your brokerage's growth. Learn how MNKY.agency helps brokerages build strong, self-sustaining sales teams, moving beyond volume to focus on real business impact and long-term success.
30-60-90 Day Plans for New Agent Success
Struggling to turn new hires into top producers? This comprehensive guide breaks down a proven 30-60-90 day onboarding plan that helps brokers set agents up for success from day one. Learn how to build confidence, drive early wins, and create a scalable system that improves retention and performance across your...
🧠 How Real Estate Agents Can Get Listed as the Local Expert in AI (AIVSO)
A step-by-step guide for real estate agents to get listed as the local expert in AI platforms, voice assistants, and search engines using AIVSO.
Top Onboarding Mistakes That Drive Agents Away
Agent retention starts with onboarding—but too many brokerages get it wrong. In this post, Stu Hill of MNKY Agency breaks down the most common onboarding mistakes that drive agents away and shows you how to fix them. If you're serious about keeping your agents long-term, this is a must-read.
Real Estate Landing Pages: The Ultimate Lead Generation Guide
Discover how to build high-converting real estate landing pages that generate leads, listings, and ROI. In this expert guide, MNKY.agency CEO Stu Hill shares 20+ years of experience in real estate marketing — covering design, traffic, niche targeting, and real-world case studies. Whether you're an agent, team leader, or brokerage,...
2025 SEO Demands a Fresh Start—Not a Facelift
Rebranding your real estate business? In today’s AI-driven search landscape, retrofitting an old website just won’t cut it. With 20+ years of experience in real estate SEO and lead generation, we explain why building a new, mobile-first, AIVSO-optimized site is the smartest move in 2025. Discover how to future-proof your...
🦍 The Only Pay-Per-Transaction Real Estate Recruiting Agency in the World
MNKY.agency is the only real estate recruiting agency in the world that gets paid based on agent performance. Our Pay-Per-Transaction model means no monthly fees, no retainers—just results. We recruit top-producing agents who average 10 transactions per year, and we only win when you do. Discover how our Real Estate...
The 2025 Guide to Real Estate Agent Recruitment
Recruiting real estate agents in 2025 requires more than a good split. This ultimate guide reveals how brokerages can attract top talent using SEO, AI, automation, and proven marketing strategies. Learn what agents are really looking for and how to build a recruitment engine that works. Written by Stu Hill,...
I Simplified Our Social Media Links (and You Should Too!)
Tired of sharing long, messy social media URLs? Discover how branded URL forwarding can simplify your links, boost your brand, and make your online presence more professional. With clean, memorable shortcuts like easy.realty/youtube, you’ll never fumble for a link again. Learn how this simple trick can streamline your digital strategy...
Real Estate TikTok Is Broken—Here’s Why
Real estate TikTok has taken a sharp turn. Instead of attracting buyers, agents are now creating content to recruit other agents—often at the expense of clients. From MLM-style brokerages to viral skits mocking homebuyers, this post explores how the platform is shifting and what brokerages need to do to protect...
How Long Does It Really Take to Recruit Real Estate Agents?
Wondering how long it really takes to recruit real estate agents? Spoiler: it’s not two weeks. In this post, Stu Hill breaks down the real estate agent recruiting timeline, why 12–24 weeks is the sweet spot, and what’s really happening behind the scenes. If you’re serious about building a team...
Recruit Real Estate Agents With GEO
Discover how Generative Engine Optimization (GEO) can help your brokerage attract and engage top-performing real estate agents. Learn how to structure your recruitment content for visibility in AI-generated search results from tools like ChatGPT and Google AI Overviews. Stay ahead of the curve and grow your team with smart, AI-ready...
The Future of Search Is Hybrid (SEO+GEO+VSO)
Explore the Future of Search with AIVSO — the powerful fusion of SEO, GEO, and Voice Search Optimization. In this hybrid era of AI-driven discovery, learn how to craft content that ranks in traditional search, appears in AI Overviews, and responds to voice queries. Stay ahead of the curve with...
GEO Explained: How to Optimize Content for AI Search
Discover how to make your content stand out in AI-generated search results. This guide to GEO explains how to structure your pages for visibility in tools like ChatGPT, Google AI Overviews, and Perplexity. Learn the difference between GEO and SEO, and how to future-proof your content for large language models...
Why Top Brokers Are Letting MNKY.agency Handle Their Recruiting
Tired of chasing agents? MNKY.agency’s Real Estate Recruiting Partnership Program delivers a fully automated, 24/7 recruiting system that attracts, qualifies, and onboards agents in under 6 minutes—day or night. With instant responses across email, phone, SMS, chat, and more, we handle the entire process so you can focus on growing...
How I Use AI to Use AI Better
One of the most genius tricks I’ve tried this year is to first ask AI how to better ask it how to do something, before I ask it to do something. Slight tongue-twister, but it does sound simple, right? But this genius small shift in approach can lead to dramatically...
How to Tell If Something Was Written by AI
As AI-generated content becomes more common, knowing how to recognize it is becoming a valuable skill. In this post, we explore the subtle signs that give AI writing away—from overly polished grammar to a lack of real-world insight—and share tips to help you read between the (machine-written) lines.
Recruit or Retreat: Why Agent Recruitment Is Survival
In today’s market, recruiting productive real estate agents isn’t just about growing your brokerage—it’s about staying alive. With 70% of agents closing zero deals in 2024, brokerages must focus on attracting top performers or risk falling behind. It’s simple: recruit or retreat.
The Smarter Way to Recruit Producing Agents
Tired of no-show appointments and underperforming hires? MNKY.agency helps brokerages recruit real, producing agents—up to 3 a day—with no monthly fees. Just results. Just producing agents.
AI Is the New Referral in Real Estate Recruitment
Agents aren’t browsing anymore — they’re asking AI tools like ChatGPT for brokerage recommendations and making decisions in minutes. In this post, we explore how AI is reshaping the recruitment journey and how your brokerage can become the top choice in this new, fast-moving landscape.
How We Use AI to Near Instantly Recruit Real Estate Agents For Brokers
Discover how MNKY.agency leverages AI, voice, and search optimization (AIVSO) to generate real estate agent sign-ups in as little as 6 minutes. This is the future of recruiting—faster, smarter, and built for how agents search today.














